VIDEO BASICS
Your business may have specific needs but every business should have these basics.
Help your audience through the buying cycle with video. Here are some common videos that should be used in your video marketing strategy.
COMPANY TEASER
A company teaser can be used as an advertising tool on search ads or social posts. It is your company commercial designed to entice a new audience to learn more about you.
COMPANY INTRODUCTION
Every business needs an introduction becuase your audience wants to know who they are purchasing from. This builds a rapport with your audience and help them get to know the company culture and offerings.
PRODUCT HIGHLIGHTS
Product highlights are designed to help sell your product or service. Share product knowledge, value propositions or answer common questions or misconceptions.
TESTIMONIAL OR CASE STUDY
Testimonials and Case Studies help close the sale. Share successful experiences from existing clients and move them into a warm lead.
Have questions on how your company can use video? Give us a call.